Tucker Carlson’s new Twitter show has landed its first advertiser, according to a report Sunday from CNBC.
This comes just days after rumors circulated that Carlson was planning to start a new media company with his Daily Caller co-founder Neil Patel.
Sources familiar with the matter told CNBC that Carlson agreed to a seven-figure advertising deal with Public Square (PublicSq.), a “pro-life, pro-family, pro-freedom” shopping app.
Michael Seifert, CEO of Public Square, described the app as “the nation’s largest marketplace of businesses that have refused to go woke” in an interview with Breitbart in June.
Seifert is interested in forming a “parallel economy ecosystem.”
“So there’s really this cool parallel economy ecosystem that’s been created. And it all starts with consumer spending. We hate ESG, we hate DEI, we talk about these policies all the time in the news,” Seifert told Breitbart’s Matthew Boyle.
“But the only way that we are going to topple those corrupt philosophies that are destroying our economy is by shifting consumer spending. And so we’re offering the easiest directory out there to go and do that as your starting point,” Seifert said.
Seifert’s company is set to go public on the New York Stock Exchange on July 20, according to the Daily Mail.
The former Fox News primetime host’s show, “Tucker on Twitter,” has seen major success since its launch in June, with its viewership per episode surpassing legacy media outlets by orders of magnitude.
Carlson made headlines Friday, after hosting a GOP 2024 presidential primary candidate forum in Iowa with five Republican candidates, many of whom were stumped by Carlson on the issues of immigration, transgender hormone treatments, or the Ukraine war.
A frequent critic of U.S. support for Ukraine, on Sunday Carlson fired back at 2024 Republican presidential candidate and former Gov. of New Jersey Chris Christie.
During an ABC News interview Sunday with George Stephanopoulos, Christie said that he would have pushed back on Carlson’s questions about the Ukraine war had he attended the Iowna forum event.
“I would have said, ‘You’ve always been wrong about this, Tucker, and you’re still wrong,’” Christie told Stephanopoulos. “That, in fact, what’s going on, George, is that this is a proxy war with China. The Chinese are funding the Russian war by buying Russian oil. They’re coordinating with the Iranians to provide lethal weapons to the Russian army.”
Christie said that he believes “a majority of Republicans want us to be supporting Ukraine because those folks are fighting for their own freedom, their own liberty, and they’re degrading the Russian army and sending a message to the Chinese.”
Despite Christie’s ABC interview, according to Tucker Carlson, he refused to sit down for an interview to explain his views on Ukraine.
“You hate to think that Chris Christie is a blustery coward who plays the tough guy with sycophants at ABC but won’t answer real questions, but who knows? We hope he reconsiders,” Carlson tweeted Sunday.